An on-site SEO tool called Netpeak Spider is most useful for site audits to help you improve on-page SEO. Additionally, it provides data enrichment, making outreach for link building simpler. In addition, Netpeak Spider is one of the most reasonably priced SEO tools available, and it has a lifetime license option.
Starting price: $7 monthly, payable yearly
Basic capabilities: no keyword analysis
Tracking SERPs: Yes (via Netpeak Checker)
Optimization of the content: no
Link control: Yes
Competitive analysis: yes
Analytics and SEO audits: yes
Value-adds:
Customer service is available for a lifetime license.
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Email assistance: Support page
Compared to many of the tools on this list, the well-known SEO tool Netpeak Spider has a more constrained emphasis. Although there are additional capabilities, site crawling and SEO audit tools are the main focus. Although it is a simple tool to use, the number of settings could be confusing.
Broken links, duplicate information, and misspelt words can all be found with a short Netpeak Spider crawl. This addresses a significant problem that many website owners face: you might not even be aware of the factors affecting your site's results. Your site may rank higher in search engines if you fix these simple problems.
It would take a lot of effort to manually check for the same problems, especially if your site gets busier. In addition to the ability to perform a much more thorough crawl in a short period of time, Netpeak Spider provides additional useful capabilities such as analytics, software integrations, and data scraping for backlink outreach.
Since Netpeak Spider is more of a technical SEO auditing tool, it falls short when compared to other solutions for keyword and content gap research. Netpeak Spider is also much cheaper than full-service SEO solutions, with plans that cost less than $10 per month if you pay for them all at once.
For whom is Netpeak Spider ideal?
Smaller companies with tighter budgets for SEO and content marketing should consider Netpeak Spider because it is far less expensive than the majority of the other providers mentioned. Given its limited feature set, Netpeak Spider works best for link building and website cleanup. Additionally, you should be confident in your main SEO approach at this point. If you want a more comprehensive feature set than what is often offered by full-service SEO software, look into an alternative.
Recent improvements
The release cycle for Netpeak Spider appears to be every other month. There were small improvements, corrections, and additions made during 2022. Instead of a freemium model, there is now a free trial with restrictions. In an effort to increase accessibility and affordability, Netpeak modified its pricing structures and extended an onboarding window in September 2022.
Pricing
When compared to the majority of other SEO tools, Netpeak Spider's pricing is a significant benefit. In addition, Netpeak Spider provides further savings for lifetime licenses, allowing you to save money if you plan to use it for a long period of time. The majority of the essential capabilities are included in the starter tier ($7 per month paid annually), while the advanced tier ($12 per month paid annually) adds infinite crawled URLs, white-label reports, and the new audit enrichment tool.
Designed for larger clients, Business ($22 per month, paid annually) includes services like VIP onboarding and a dedicated account manager. Prices for lifetime licenses are twice what they are annually, but you only have to pay once to receive all upgrades in the future.
Conductor provides specialized SEO and marketing solutions to enterprise-level enterprises. Customers frequently give Conductor's support team excellent grades because it provides personalized assistance.
Initial cost: custom pricing
Basic capabilities: Yes, keyword research
Tracking SERPs: Yes, content optimization
Link control: Yes
Competitive analysis: yes
Analytics and SEO audits: yes
Value-adds:
individual SEO roadmap insights on social SEO
Customer service
24/7 support and a unique success strategy
Every piece of SEO software we've discussed has benefits, but doing so alone can be challenging. Working with seasoned experts who can contextualize a platform's functionality and assist you in making the most of it is really beneficial, especially in the early stages.
Due to its exceptional responsiveness and friendly support staff, Conductor made our list. I had no trouble getting assistance and saw that most reviews had great interactions with the customer service team, while nearly no one had a bad one.
Compared to other top SEO software vendors, Conductor places a higher emphasis on serving large enterprise clients. To learn more about what isn't operating properly on my site, I periodically use a free Chrome extension that I installed.
I revised the language on my website to lower the reading level to a seventh-grade level in response to the conductor's advice. The SEO plug-in pointed out that I still need to give my photographs alt text.
If you use Conductor, you'll have the option to collaborate with a group of subject matter experts who can address your concerns and assist you in reaching your goals. An organic marketing evaluation is the first step in the procedure, during which its experts will look at your current procedures and assist in creating a roadmap for the future. That is a considerably higher level of support than you would often find in SEO tools.
Who should use Conductor?
Conductor is designed for sizable businesses and organizations that want to create campaigns that set the standard for the industry. It is a thorough SEO platform that can be integrated with your entire tech stack and boost all aspects of your digital marketing strategies. On the other hand, Conductor is a less sensible option for small and even midsized organizations due to its comprehensive features and unique pricing.
Recent improvements
In August 2022, Conductor released news of new AI-powered content recommendations. This tool can assist you in creating better targeted content by highlighting crucial components like questions to address and keywords to put in headings and meta descriptions. I anticipate that more product improvements will continue to be introduced on an almost monthly basis until 2023 and beyond.
Pricing
Conductor doesn't have a free plan and doesn't even have pre-established pricing tiers because it is designed for large-scale organizations. However, a Chrome plugin that is free and has a smaller set of functions is also available. To see how much Conductor's services would cost your business, get in touch with them directly.
A smart technique to guarantee that Google accurately indexes your website is to use Google Search Console. Additionally, this tool will highlight any mistakes and pages that were not indexed, as well as provide traffic, click-through rate (CTR), and impression data for your website. It is also free to use.
starting at no cost
Basic capabilities: There will be no keyword research or SERP monitoring.
Optimization of the content: no
No link management
competitor analysis Inadvertently, SEO audits and analytics
Value-adds:
Submission of a sitemap Customer service:
video instruction and support materials
A free Google tool that provides fundamental SEO and site improvement tools is called Google Search Console. If you don't want to pay any money, it won't replace the functionality of a high-end SEO tool like Semrush or Ahrefs, but it's quite useful nonetheless.
In some circumstances, it could be worthwhile to use Google Search Console even if you pay for another application. For instance, I recently used it to ask for a fresh crawl of my website after making modifications.
In contrast to third-party crawlers like Netpeak Spider, these crawls operate differently. Although Google will adjust how your site appears in search results, it will also reveal some optimization concerns. Google can still index your website based on out-of-date information without a human crawl. By requesting a crawl, you can make sure Google is using the most recent version of your website.
Google also provides reports on mobile usability that can be used to spot any optimization problems that can arise for mobile users. These could range from tiny writing to crowded buttons that are difficult to select on mobile devices. The majority of the Search Console's capabilities are easy-to-use tools that have a direct impact on SEO.
Who benefits most from Google Search Console?
It makes sense to use Google Search Console if you are just getting started with SEO. You'll probably discover when your site expands that it doesn't provide enough to satisfy your needs. However, in the early phases, this tool will show you a lot of areas for improvement and assist you in guiding the site in the proper way.
There are more Google-specific features that are still helpful when switching to a more powerful platform.
Recent improvements
In response to the growing significance of video marketing, Google recently released a new Search Console Video Index Report. You may check how many sites Google has found a video on using this tool. You can investigate the reasons why specific pages aren't indexed.
For instance, the video can be in an unsupported format or be too big or small for Google's crawler to pick up.
Pricing
There are no expensive upgrades or add-ons to take into account, and Google Search Console is completely free. If the Search Console appeals to you, you might also enjoy Google's other services, such as Google Analytics. Google's SEO toolbox is a good place to start, but you may decide to add more services in the future.